Retain, Acquire, Thrive:
Unleash the CASHCOW Rewards™ Advantage for Your Financial Institution

DELIGHT YOUR CARDHOLDERS AND
DRIVE SIGNIFICANT NON-INTEREST INCOME

We are CashCow Rewards – a mobile first loyalty platform with a deep library of high value cash back rewards.

Drive loyalty and retention: by offering relevant and high value offers within your digital banking platform while driving a new source of non-interest income.

Grow non-interest income: our rewards structure creates significant profit for you

  • High value cash back offers (up to 50%) across many categories including pet, beauty, travel, restaurants and retail
  • All reward income comes to you for distribution to your cardholders – significant new source of non-interest income
  • Mobile first, easy to implement
  • No clunky point system or catalogs
  • Rewards funded by brands and retailers: new source of non-interest income
  • Fixed SaaS monthly fee – no accrual accounting
  • Rewards for both debit and credit cards
0%
of consumers overwhelmingly want to have a cash back rewards program offered by their financial institution
0%
of consumers consider cash-back rewards an important feature when choosing a new financial institution

Financial Institution Benefits

CASHCOW Rewards introduces a significant new source of non-interest income for the financial institution through a split of the rebate dollars between the institution and the account holders, ensuring a lucrative revenue-sharing model that enhances the bottom line.

Integrating CASHCOW Rewards with digital banking boosts service quality and user experience while increasing operational efficiency with no extra staff effort. This approach enhances account holder retention, elevates transaction frequency, and maximizes digital banking ROI, leveraging the rewards program to optimize digital investment returns efficiently.

As a Rewards-as-a-Service (RaaS) platform, CASHCOW Rewards eliminates the complexity and administrative burden associated with traditional points accrual systems for credit card reward programs. The platform’s merchant-funded model ensures that rewards are straightforward and financially beneficial for the institution, without the need for complex accrual accounting.

CashCow Rewards is pivotal in securing a top-of-wallet position for the financial institution’s cards, especially appealing to crucial demographics like Millennials and Gen Z. By offering targeted rewards and incentives that align with the interests and lifestyle of these tech-savvy consumer groups, the program not only encourages increased card usage and loyalty but also effectively draws in new account holders, fostering growth and long-term engagement within these key segments.

Account Holder Benefits

CashCow Rewards elevates the financial benefits for account holders by providing cash-back rebates as high as 50% on a diverse array of products.

The program offers access to a myriad of merchant-funded SKUs, catering to every account holder’s needs and preferences. Discounts on up and coming brands, travel and other retail will appeal to specific demographics such as Millennials and Gen Z.

The program is designed to ensure ease of use, promoting the linked card to be used more and depositing cash back directly into account holders’ accounts, thereby increasing product usage and value.

All debit and credit card holders can be automatically enrolled in CASHCOW Rewards, ensuring that everyone has the opportunity to earn rewards without any additional steps required.

How does the CASHCOW Rewards platform work?

The CASHCOW Rewards platform operates by seamlessly integrating into YOUR financial institution’s digital banking platform.

Account holders are automatically enrolled in the program and earn cash back on purchases made with their credit or debit cards.

The offers are merchant-funded, meaning there are limited program costs to the financial institution or the account holder.

This system encourages increased card usage and digital banking enrollments, translating to higher interchange income and enhanced account holder engagement within the digital banking platform.

Contact Us

Interested in bringing CASHCOW Rewards to your financial institution? Contact us today to to learn more about how to get cash-back rewards MOO-LAH for your account holders, and revenue share MOO-LAH to help your institution’s bottom line.